Special Notice: Industry Experts Predict that over 33% of those people currently employed as Loan Originators will loose their jobs within the next 12 months.
Which Group Will You Be a Part of?

Stop Wasting Money on Advertising Guesswork!

Stop Wasting Time On Cold Call Prospecting Grunt Work!

How "HUGE PROFITS Courting the First Time Home Buyer Market"
Will Change Your Mortgage Career and Life Forever-Amazingly Powerful Advertising, Marketing, Direct Marketing, Customer/Client Attraction and
Persuasion Strategies REVEALED...

By Doug Huggins

If you own a Mortgage Business of any kind: How would you like to stop being an advertising victim?.....Finally get accurately measurable, quick results from each and every dollar you put into ANY kind of advertising, marketing, or promotion? At will, attract a flood of new customers? At will, spark a huge cash flow surge? Define and DOMINATE any target market of your choosing for less than $2.00 per prospect? (It doesn't matter if you own a company with dozens of originators with multiple branches or you are a one-man shop, incredibly what I'm about to reveal to you can re-invent your entire marketing process for the better!)

If you are a Mortgage Origination Professional: How would you like to end cold prospecting once and for all? Possess new, powerful ways to magnetically attract purchase money prospects who are pre-disposed to view you as an expert ally and advisor, pre-disposed to buy from you? Put an end to being screened, to phone tag? Have qualified prospects eagerly asking you to make time to see them?

If you are a Sales Manager or Marketing Executive: How would you like to cut all the fat, waste, even the uncertainty out of your company's advertising AND make your originators immensely more productive?

All those benefits, and many more, are readily available. You see, I have assembled a product like no other - it's called HUGE PROFITS - Courting the First Time Home Buyer Market and you might think of it as a complete, transformational marketing department in a box. Actually, this is such a unique product it is hard to describe, but I'm going to take my very best shot.

[Don't let the name fool you - this system is NOT just about working with First Time Home Buyers. It's about creating a flood of new purchase money loan clients to your business - so please read on…]

Dear Mortgage Professional:

With the Refinance Market all but gone many mortgage pros are desperately looking for more volume and an additional profit center -

I'll Teach YOU the FAST, Simple, EASY, Inexpensive Way I Generated
289 Inbound Lead Calls from Purchasers each and every Week;
and Show YOU Exactly How YOU Can Do It, Too!
With So Little "Work" The Liberals Would Outlaw This If They Could.

HUGE PROFITS - Courting the First Time Home Buyer is a one-of-a-kind package that will give you everything you could possibly need to begin immediately going after this highly profitable and underserved market.

Imagine working with a group of Mortgage Candidates who are:

• Easy to Locate
• Inexpensive to Contact
• Rarely Question Rates
• Really Don't Care about Fees
• Far More Grateful and Loyal that any Refi-Borrower you've ever worked with
• Much more likely to Refer their Friends, Family and Co-workers than any other group of borrowers
• A Source of Additional Streams of Revenue

WHO IS DOUG HUGGINS AND WHY IS HE SAYING SUCH TERRIBLE THINGS ABOUT OUR INDUSTRY'S ADVERTISING AND MARKETING?

"The simple truth is - Most mortgage professionals, whether loan originator, sales manager, or business owners, really don't have a clue how to market themselves or their company. They run ineffective, expensive ads that no one responds to, or they rely on (God Forbid) calling on real estate agents - begging for business."

"This is our niche. We know the First Time Home Buyer Market. And we've spent years and thousands of dollars, making tons of expensive mistakes before perfecting our system of courting and converting this highly lucrative market. This material will cut your learning curve to days instead of years. It will save you countless hours of trial and error and Save you Thousands in mistakes and false starts."

If you really want to Survive after Refi and Make Huge Profits in a virtually untapped Niche Market you
NEED to go after the First Time Home Buyer Market -

And you MUST get this material!

With our systems you can be up-and-running in less than a week:

We've done it all for you. You can literally drop your name, address and phone numbers in place of ours and your marketing materials are ready to go. Our materials will train your people to handle both inbound and outbound calls.

With our system you can take "Green" originators or even hourly phone marketers and reach incredibly high levels of success with minimal training time and expense.

Our systems are easy to follow and very, very effective. (During one campaign we had a 31% positive response to an outbound "Cold Call")

Let's face facts:

The Mortgage Professionals who purchase this package are practitioners of the principle of "Slight Edge". That is, they believe "even if I get just one useful idea that gives me even the slightest edge, it's worth it." For the most part, the professionals that think that way are the most successful people in our business - and that's only about 1% to no more than 5% of all mortgage pros.

The question is:

Are you part of the 5% Most Successful (or soon-to-be successful) -or-
Are you part of the 95% who will get left behind by rising interest rates and poor or no marketing?

With This Material You Will:

1. Discover how to create a COMPLETE auto-pilot mortgage business marketing program, to create more new client demand than you can handle;

2. Learn the One Question on every First Time Home Buyer's mind you MUST answer, that few mortgage professionals do - having YOUR answer guarantees improved results from EVERYTHING you do when Courting the First Time Home Buyer;

3. Discover why MOST mortgage company's advertising and marketing FAIL and what to do to skyrocket your results;

4. Increase your Referrals by as much as 50% of your business for practically No Cost;

5. ADVANCED MARKETING STRATEGY #1: Why and How to "publish" your own special reports, books, tapes and use these tools to turbo-charge your marketing.

We have included 15 Pre-Written Free Reports specifically for First Time Home Buyers (all you need to do is put Your Name and Your Contact information on them and they are ready to go).

6. The Psychology of New Client Attraction - understanding the realities of consumer behavior; confront the chief reasons most mortgage marketing "falls on deaf ears". Special Demographic and Psychographic Profiles of our First Time Home Buyer and How to Create Your Own Profiles for Your Specific Market Area;

7. ADVANCED PRESENTATION STRATEGY #2: The biggest mistake made in face-to-face, broker/loan officer communication that sabotage program acceptance, compliance and referrals.

8. EXACTLY how to flood your office with "First Time Home Buyer" clients and Never, Ever have to take a Realtor to Lunch.

9. UNORTHODOX, OUTSIDE-THE-BOX "MARKETING" examples, outrageous ads, tested - proven but hard to swallow ideas - Challenge Yourself!

10. 6 SUREFIRE ways to increase the average fee you make on new mortgages.

11. ADVANCED STRATEGY: The five-step appointment "lock-in" strategy that cuts "No-Shows" nearly to zero and brings clients in who are "sold" before they even get to your office.

12. Setting Yourself Apart - How NOT to Be a COMODITY.

13. Iron Clad Client Control - Our Multi-Step Follow-up Systems that virtually assures the borrower doesn't "shop" you after the application.

14. ALL the Marketing Pieces Doug personally uses to generate 280+ calls per week and achieve a minimum 14+ to 1 Return On Investment on his advertising dollars, including:

• 13 Envelope Designs - Guaranteed to get your mail piece opened
  
• 14 Pre-Written (plug & play) Letters
  
• 13 Postcards (all you have to do is replace our name & phone number with yours)
  
• 9 Specialty Mail Pieces
• 7 After-App Follow-up Pieces
• 9 Long-Term Follow-up Pieces
• 14 Newspaper Ads
• 23 Ads with Hotline Scripts
• 11 Pre-written Marketing Scripts
• 4 Phone Pre-Qual Scripts- with this even a 12-year-old child could take a complete phone app. (This script alone is worth hundreds to you).

15. PLUS, Each and Every Marketing Idea, Strategy and Promotion is Scalable.
      These systems can and will work for the company owners who want 1000+ leads per month down to the Single Originator       who only needs 5 - 7 calls per week to do well.

We're going to teach you exactly how we've been able to generate an average of 289 inbound lead calls per week - so inexpensively you won't believe it. This is the EXACT SAME SYSTEM we used to generate 10 to 12 In-Bound Lead Calls per week for EACH of our 24 Loan Originators. This is the complete system - NOTHING HELD BACK!

*** WARNING***

All of our marketing materials are easy to use and inexpensive to implement.

Maybe you're too "professional" to try them.
Maybe they will not give you the ego boost you need.

What they will do is Put Dollars in Your Pocket!

As my late father used to say, "I want all my prestige in my left-hip-pocket." I learned from him that RICH is ALWAYS BETTER than Po' but Proud. Put Your Ego on Hold and Let Our System Make You Lots of MONEY.

But don't take my word for it -

There are 7 Main, Moneymaking Components in my
HUGE PROFITS - Courting the First Time Home Buyer Market -
let me walk you through each of them:

Moneymaking Component #1
No Brainer, Fast Implementation

First, in general, I've made implementation a 90% no-brainer, because I have done 90% of the work for you. In addition to teaching on the 8 Audio CD's in the Kit, I have taken ALL of the marketing documents we use in our business to create between 250 and 300 inbound lead calls each week, including all of the power documents: prospecting and sales letters, ads, postcards, and so on. And these documents are all marked Copyright Free, which gives you permission to take them and use them, virtually as-is! (When I am paid to develop ONE collection of documents, for one client, I am typically paid $2,500.00 to as much as $5,000.00, so there is over $75,000 worth of copywriting services provided in this Kit!)

Now, here's the best part: Information and ideas are fine, but let's bridge the gap to implementation. It turns out that 96% of all mortgage businesses fit my system so perfectly... you will be able to steal and use those power documents and strategies outright, just as if they were created for you… only very minor adaptation necessary! (Like changing the company name and phone number.)

Please pay attention to this point!
At each seminar, after each speech, I am surrounded by people, each asking if the Kit applies to their particular mortgage business, or their area of the country, each believing their business to be so different our system is not usable. So, to repeat: 96% of all mortgage businesses and origination careers are covered by this Kit! For most, there's instant application with little or no creative adaptation. And for those who can't quite figure it out - we have FREE Consulting to make certain you can instantly use this kit to make you money.

While the Kit has been specifically designed to market to the First Time Home Buyer Market (the single largest and fastest growing mortgage market in the country) every single ad, direct mail piece, etc. is easily and completely adaptable to any mortgage market niche, purchase or refinance, you wish to pursue. And just about everybody who gets this Kit finds the material to be adaptable and usable immediately in both their current business and as a launching pad to go after new and more lucrative niches in their market. AND they are able to instantly and easily apply the tools included in these Copyright-Free Documents.

Moneymaking Component #2
Get Off To A Super-Fast Start.....

In the Quick Start Manual & Audio CD I show you how to reorient your thinking from a refi mentality to a purchase market way of thinking. I cover the easy, simple steps necessary to succeed in this and frankly any niche mortgage market.

Moneymaking Component #3
Understanding The First Time Home Buyer Market

In this manual titled, "The Market" I dissect the first time home buyer market and I also give you the tools necessary to examine any market niche and develop your own marketing system for that niche. I show you, in detail, how to evaluate the first time home buyer market in your area and how best to dominate that market segment.

Moneymaking Component #4
A Crash Course In Marketing to First Time Home Buyers

"The Message" Manual gives you a fast, crash course in my unusual, powerful marketing strategies. This manual condense my answers to a full day of interviewing about all of my marketing methods.....it's a total brain drain.....I promise you: you're going to EAGERLY read and study this manual, over and over again, making new discoveries every time!

Moneymaking Component #5
Six Media Manuals

I have dedicated over 300 pages to give you all of the examples of all of the marketing materials we used to drive an average of 289 inbound lead calls each and every week for over two years. I've broken down our entire marketing system into Six Easy to Use - Easy to Implement Manuals. Each one covering a different Media Type we use and include:

Media Manual One - Newspaper & Magazine Ads - 22 different and very successful newspaper and magazine ads are presented. Each one appears exactly as we use it, along with an explanation of how, when and where they are most effective. All you have to do is change the contact phone number and run as is.

Media Manual Two - Direct Mail - 12 Postcard Samples, 13 Direct Response Letters and 13 Envelope Samples - all "Plug and Play." Just add your name, company name and contact information and "let the leads begin!"

Media Manual Three - Hotline Scripts - The only downside of this marketing system is the large number of lead calls you will receive. Who and how are all of these lead calls going to be answered and responded to? In this manual we give you a complete explanation of how to use "hotlines" to answer, handle, and sort all the lead calls. Not only do we explain their use, we give you 18 pre-written, fully tested hotline scripts and exactly how we use each.

Media Manual Four - Special Reports - Free Reports allow you to deliver a lot of information (Sales Information) to potential clients in a non-invasive format. These reports slide right in under the prospect's "advertising radar" and get your strong sales presentation right into their hands. We've included 15 Free Reports ready to use immediately.

Media Manual Five - Telephone Scripts - "It's Not What You Say, It's How You Say It" or so the old adage goes. Wrong - it is What You Say and How You Say It that can make the difference in just surviving and prospering. The ability to convert potential clients from prospect to client is one of the most important components of this, and frankly any, marketing system. In this Manual we deliver 8 telephone scripts giving you exactly what to say when a prospect calls in and when you are returning their calls. With these scripts, I've been able to take unskilled individuals, with no previous mortgage background, and have them on the phones, helping potential clients in less than two days!

Plus, I've added 4 Purchase Money Pre-Qual Scripts - so easy to use, even a 12-year-old could take a detailed application with them. BONUS - I've added 2 Refinance Pre-Qual Scripts just to be complete.

Media Manual Six - Effective Odds & Ends - In this Media Manual I discuss everything from trade shows to effective use of your business cards, to what I call "shameless marketing". (Well, it may be shameless but it generated an additional $17,000 in commissions all for the cost of a child's T-shirt).

This Kit is NOT something you're going to zip through once, put on a shelf and never go back to. Not at all! It IS a true tool kit you'll keep going back to, time after time, month after month. And each time you choose and put to work a System, a strategy, or tool, you will AGAIN simplify your business, strengthen your marketing, increase your income!

Moneymaking Component #6
Hands-On, Personal Assistance:

You get a FREE One-on-One - Quick Start Maximum Income 30 Minute Phone Consultation with me. I regularly charge $500.00 per hour for consulting, but this is included for you at no added charge! All you have to do is call my office and schedule your FREE Consultation with me, Doug. That's a $250 Value!

Moneymaking Component #7
Personal Assistance - Marketing Material Critique Certificate

A $1,000.00+ Consultation Value! You get a Marketing Material Critique Certificate -- which lets you send any one printed promotional item for your business to me for my personal feedback, by mail or FAX. You can send in an ad, letter, brochure, whatever. And staff does NOT do this; you get advice directly from me on what you've done well, what you haven't, and how to improve it. (By the way, a warning: I'm rather blunt. I may hurt your feelings. But I WILL improve what you're doing!) ,
As a consultant, I frequently provide this 2nd Opinion Critique Service to many companies, production managers, originators, and even company marketing directors, and charge $200.00 per Critique, so this IS a very real $200.00 value. However, it can certainly be worth a whole lot more to you.

There's an originator Ed Gray in Lakewood, OH, for example, who made two little changes in his marketing letter after my critique - and according to Ed these simple, no cost changes will more than double his earnings from last year.

Moneymaking Component #8
120 Day Unlimited FREE Email and FAX Support:

In addition to your FREE 30 Minute Quick Start Maximum Income One-on-One Consultation, and The Critique Certificate, we also give you 120 days of Unlimited FREE Support via FAX and Email. At any time, if you need help with anything, whether directly related to this system or not, all you have to do is send us a fax or drop us an Email; and in almost all cases, we will respond to you no later than the next business day. We may respond by fax, email or we may call you back. It just depends on what your needs are. We are here to help you and to make certain this marketing system delivers all of the value you expect.

Who Should Get The Magnetic Marketing Toolkit?

1. ANY/EVERY Mortgage Company Owner in ANY market - regardless of size.

2. ANY/EVERY mortgage company sales/production manager who is supporting salespeople (i.e. originators) in the field.

3. ANY/EVERY mortgage professional who needs appointments with truly qualified prospects.

5. ANY/EVERY mortgage wholesale account rep who wants to help their brokers produce more purchase money business.

"How Can I Be Sure The Courting the First Time Home Buyer Market Kit
Will Work For My Particular Business?"

Prior to offering this Marketing Kit to the mortgage industry, I managed 24 loan originators, 9 real estate agents and a huge staff. I was generating between 10 to 12 inbound lead calls per loan officer per week. That's 250 to 300 inbound calls from ready and eager purchase money prospects. Actually, we averaged 289 inbound lead calls every week for well over two years! In fact, the systems, tools, techniques, and strategies I disclose in this Marketing Kit are the exact same systems, tools, techniques and strategies I used to generate all of those lead calls.

Since developing this marketing system, I've had the opportunity to offer my system to audiences all over the country at speaking engagements on the platform with such notables as Brian Sacks, Greg Frost, Ted Thomas, Bill Glazer, Brian Hilliard, Tracey Tolleson, Reed Hoisington & Lee Milteer. Everywhere I speak, I have been asked this question by HUNDREDS of mortgage professionals from different parts of the country. Understandably, everybody thinks theirs is a "special case." The first thing you should know is that most aren't. Most "one-of-a-kind" mortgage businesses have much in common with almost every other mortgage operation.

Second, we have a measured 95.7% satisfaction rate on these Kits - 96% of all Kit buyers not only keep the Kits, they also, subsequently make additional purchases of other materials, seminars or services from me.

Third, odds are heavily in favor of one of the "models" in the Kit so closely matching your business that you'll be able to just "steal" (with my permission) and use, with 90% of the work already done for you - a true 'no brainer'.

REMEMBER - You WILL have to change the company name and phone number on the marketing pieces.

"OK, OK - All of This Sounds GREAT!
But, How Much Does The Kit Cost?

What if I told you it cost NOTHING? By MANY standards, that's absolutely true. Even if you hire a local advertising copywriter (not one like me who actually knows and understands the mortgage business), you'll pay, at bare minimum, a few hundred dollars to get just one sales letter campaign created. If you hire a copywriter or consultant, you'll pay thousands. So the Kit pays for itself the very first time you do anything with it! But more importantly, I'll give you a special, extra Guarantee...a Double Guarantee:

This Isn't Some Ordinary Satisfaction Guarantee. I'll Guarantee YOUR PROFITS.

First, is our usual, uniform 120-DAY UNCONDITIONAL SATISFACTION GUARANTEE. It appears at the end of this letter. But beyond that, I'll add 8 more months, for a total of 12 FULL MONTHS, conditional - and here's the only condition: If, at the end of a full year from your purchase, you want a refund, just show me proof that you did something, anything, used one System or strategy, and look me in the eye (on paper) and tell me that you didn't put tens of thousands of dollars in the bank that you wouldn't have otherwise, and I'll refund every penny you paid. I guarantee you make at least $10,000.00 by using this Kit - or your money back.

So I argue this Kit costs you nothing. But there is an investment. I could sell this Kit for more than $2,000.00 and still be delivering a genuine, inarguable bargain. Wouldn't you agree?

If you don't believe that, drop by some high falutin' ad agency, sit down with a couple of the "Suits", and get a quote for them to create an ad campaign or a direct-mail campaign for you. More often than not, the Armani-suited boys'll talk in thousands, if not tens of thousands of dollars...they'll prescribe advertising to match your wallet...and, more often than not, it'll be lousy to boot. They don't have a clue how to get potential purchasers to call you.

Here, you've got stuff that absolutely works! And the entire investment is just
$497

• If you're in business, you know $497 doesn't buy much advertising - and it's easy to WASTE that on just one ill-fated ad or marketing "idea."

• If you're in origination, your time has to produce value greater than $50 an hour for you to earn $100,000 a year - so this Kit only needs to "save" you 10 hours to pay for itself...that's just 49 minutes a month in improved productivity. Make this investment today - I guarantee you'll be very glad you did.

Don't Miss this Opportunity to Catapult Your Production to a whole New Level!
Call - Now - and order this amazing information "already done for you" kit.

SEE OUR DOUBLE GUARANTEE BELOW

BUT WAIT, There's More!

Order within the next 10 days and receive these Valuable FREE BONUSES for taking Rapid Action:

Rapid Action Bonus #1
Marketing Media and Document CD

Contained on this Document CD are ALL of the marketing pieces from All of the Six Media Manuals, delivered to you in MSWord format. Take any one or all of them - modify, change (although there's no reason to change them) add your contact information and start the flood of new, qualified purchasers eager to do business with a qualified mortgage professional that has clearly demonstrated their knowledge and ability to help.

In case you don't recognize that mortgage professional - It's YOU.

No longer just another "dufus" loan officer sitting in some arrogant borrowers foyer waiting your turn to convince them of what you can do (remember the Lending Tree ads?) The materials here will set you apart from the crowd!

Rapid Action Bonus #2
Extremely powerful Bonus Report

The Incredible Advantages of Small Numbers - I hear from originators and mortgage company owners all over the country - all telling me they want to "double their production." I say, "Who cares about doubling production - I want to double my income." In this FREE Report I explain how anyone with just a minimum amount of effort can actually double their current income in the next 12 months; regardless of where you are starting from.

Rapid Action Bonus #3
Three Months Subscription to my Marketing Magic Newsletter

As a part of your Deluxe Silver Edition you will receive 3 full months of my Marketing Magic Newsletter. Each edition is full of marketing tips and ideas from me and my most successful students all around the country. Plus, each edition will have at least one NEW Marketing Piece that we have developed and tested, complete with live samples of the marketing document for your review and immediate use. After your FREE Three Month Subscription your monthly subscription will continue at the member price of only $19.95 per month. You may opt-out at any time.

"So what all do I get in the Deluxe Silver Edition?"

You Will Get ALL of the Following Marketing Systems and Tools:

1. QUICK START Manual & Audio CD ($109)
2. The MARKET Manual ($149)
3. The MESSAGE Manual ($139)
4. SIX MEDIA MANUALS

• Media Manual One - Newspaper & Magazine Ads ($179)
• Media Manual Two - Direct Mail ($299)
• Media Manual Three - Hotline Scripts ($199)
• Media Manual Four - Special Reports ($169)
• Media Manual Five - Telephone Scripts ($249)
• Media Manual Six - Effective Odds & Ends ($99)

DELUXE SILVER PACKAGE VALUE = $2,290

ALL For Only $497

Plus Your Rapid Response Bonuses if you order within the next 10 days:

8. Bonus 1 - Media/Document CD Copyright FREE ($199)
9. Bonus 2 - Bonus Special Reports ($19)
10. Bonus 3 - Three Months Subscription - Marketing Magic Newsletter ($75)

RAPID RESPONSE BONUS VALUE = $293

ALL For Only $497

ORDER NOW!

I take all the risk. You take none.

We also offer a GOLD EDITION of our

HUGE PROFITS - Courting the First Time Home Buyer Market.

The Deluxe Silver Edition at only $497 is a fully complete, ready to use system and will make you money almost immediately. However, for those who want to really and truly make a quantum leap in production and income we offer a Gold Edition.

The GOLD Edition:

With the GOLD Edition you receive all of the Moneymaking Components listed above, plus we will also send you:

GOLD Edition - BONUS 1-3
Audio CD's To Accompany Each Manual

In these Audio CD's, I walk you through every page, every power document, every tool, every single example in the Kit. Sit down at your desk or kitchen table, with the Kit, listen to these recordings, and you will understand everything in the Kit, where it is, why it's there, how it is to be used. This way, you quickly set up your own cafeteria line, so you can go back through the line, pick out the strategy and tools most relevant to your business right now, get those up and running, working for you, then go back through the line and pick another system... etc.

GOLD Edition - BONUS 4
Mortgage Marketing 101 Manual & CD

In this Special Bonus Manual "Why Most Mortgage Marketing Fails and What to Do About Yours",
I discuss in detail the top 10 reasons most mortgage company's and originator's marketing efforts fail to work. We show many actual examples of marketing pieces and literally "rip them to shreds" to show you how to better view what you are currently doing and how to make simple, no cost changes to dramatically increase your response to your current marketing.

GOLD Edition - BONUS 5
Direct Marketing Campaign Manual

Brand New in the Completely Updated 2005 GOLD Edition - I've included a Special Bonus Manual - Direct Marketing Campaigns. This manual explains the concepts behind direct marketing and exactly how to build a direct marketing campaign. In addition I give you the exact numbers (dollars spent and dollars received on two direct marketing campaigns). Plus, you get our marketing calendar and the Top NINE (9) Most Successful Direct Marketing Campaigns we've ever used (and still use) in our business. Each campaign explained in detail - you get all of the who, what, when, where and why - already done for you.

GOLD Edition - BONUS 6
Special Live Recording and Workbook of my "37 Minute - $20,000 Seminar"

Recorded Live in front of just over 100 mortgage professionals from around the country, In just under 37 minutes I will give you a simple, very inexpensive system that, if worked properly, can and will add an additional $20,000 to your bottom line within 12 months - guaranteed. If you can hand out a business card and memorize a USP script, you can make this system work for you.

This system helped one of my members create over

$2 Million in Loans for 17 seconds of work:

GOLD Edition - BONUS 7
Secrets of Unleashing a Six Figure Income

In this Special Report and Bonus recording Gary Elwood and I explain how to use inexpensive technology to help you build a Six Figure Income, starting immediately. This 90 page manual and audio contain cutting edge marketing designed to increase the response you get to your current ads and explains how to use a simple electronic system to completely automate your leads generations process.

GOLD Edition - BONUS 8
Hotline Scripts Audio CD

Included on a separate Audio CD are actual "live" recordings of the Hotline Scripts exactly as we use them in our office and on our system. This Bonus Audio CD gives you not only an exact transcript of our hotlines, but the true sound of how these scripts are delivered.

GOLD Edition - BONUS 9
$100 Off Certificate - Proquest Technologies Hotline System

One thing we preach is the idea of offering Free Information (Free Reports - see above) to potential clients as a non-intrusive way of getting your sales message across. An important aspect of that is allowing potential prospects to order those reports without necessarily having to speak with a "sales person."

The only downside to our style of marketing and this system is the large number of calls you will receive. Most callers will be highly qualified and well motivated; some will waste your time and energy. It is vitally important to spend your time working with the qualified and motivated.
Who's going to answer all of these calls, and screen out the time wasters for you?

This is where a Hotline Service Provider can help you. After several years of testing and going through several providers, we work with and strongly recommend Proquest Technologies. Included in the GOLD Edition of this system is a Certificate for $100 OFF the set-up fee for your hotline system with Proquest. In addition, Proquest will send you an excellent manual filled with additional money making ideas on how to maximize profits from your hotline system.

GOLD Edition - BONUS 10
FREE MortgagePro Website
Including Setup, Hosting & Training

How would you like a website that is Guaranteed To Convert A Flood Of NEW, EAGER, READY Mortgage Prospects... Without Spending A Fortune Or Hiring Expensive (so called) Experts!"
This Amazingly Powerful Mortgage Internet Advertising, Direct Marketing, Client Attraction & Conversion Website will allow you to :

• Automatically convert leads to clients
• Put an end to the hassle of chasing down lukewarm or unmotivated prospects;
• Cause prospects to call YOU when they are ready for a loan;
• Free yourself up to spend your time talking ONLY to hot prospects and closing loans;
• Answer all those time consuming, annoying, energy draining questions from rate shoppers;
• Build trust with prospects by automatically providing them valuable information;
• Keep in constant contact with prospects and clients so they know you're ready when they are;
• Get accurate, real-time data on every prospect that goes to your website; AND
• Befuddle the competition as they flounder hopelessly using outdated and ineffective Internet marketing strategies.

GOLD Edition - BONUS 11
2nd Personal Assistance - Marketing Material Critique Certificate

You get a 2nd Marketing Material Critique Certificate -- which lets you send any one printed promotional item for your business to me for my personal feedback, by mail or FAX. You can send in an ad, letter, brochure, whatever. And staff does NOT do this; you get advice directly from me on what you've done well, what you haven't, and how to improve it. (By the way, a warning: I'm rather blunt. I may hurt your feelings. But I WILL improve what you're doing!)

GOLD Edition - BONUS 12
2nd One-On-One Maximum Income Phone Consultation

Because there's so much material to cover with the GOLD Edition of HUGE PROFITS Courting the First Time Home Buyer, we've added as second certificate for an additional 30 Minute One-On-One Phone Consultation with me, Doug.

"So what all do I get in the GOLD Edition?"

In the GOLD Edition
You Get EVERYTHING in the DELUXE SILVER Edition ($2,583 VALUE)

Plus ALL of the Following Marketing Systems and Tools:

1. GOLD Bonus The MARKET Audio CD's ($99)
2. GOLD Bonus The MESSAGE Audio CD's ($99)
3. GOLD Bonus The MEDIA Audio CD ($49)
4. GOLD Bonus Mortgage Marketing 101 Manual & CD ($129)
"Why Most Mortgage Marketing Fails and What to Do About Yours
5. GOLD Bonus Direct Marketing Campaigns Manual & CD ($149)
6. GOLD Bonus "The 37 Minute - $20,000 Seminar" Manual and Tape ($49)
7. GOLD Bonus Unleashing a Six Figure Income Manual and Tape ($102)
8. GOLD Bonus "LIVE" Hotline Script Audio CD ($29)
9. GOLD Bonus $100 Off Proquest Hotline Set-up ($100)
10. GOLD Bonus FREE MortgagePro Website ($249)
11. GOLD Bonus 2nd Marketing Materials Critique Certificate ($250)
12. GOLD Bonus 2nd One-on-One Maximum Income Phone Consultation ($250)

GOLD EDITION MONEY MAKING BONUS = $1,554

ENTIRE GOLD EDITION PACKAGE VALUE = $4,137

Your Cost for the GOLD Edition is only
$797

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Now there's more - but only for the

Truly Serious Professional Mortgage Marketer who wants it all!

Introducing the Brand New for 2005
Mortgage SUCCESS

There's no question about it - the Deluxe Silver is complete and ready to use immediately.

The GOLD Edition is for those who would rather listen to Audio Recordings than work though printed manuals, and want to take it to the next level. It will certainly catapult your current leads generation system to a whole other level.

BUT, there's always a select few mortgage professionals out there who want it all!

That's what my Platinum Edition is designed to do!

In my NEW Platinum Edition I give you all of the Money Making Components you find in the Deluxe Silver and GOLD Editions, plus additional tools and coaching to truly make a quantum leap in loan production, income, and lifestyle. The NEW Platinum Edition includes:

PLATINUM EDITION Money Making Bonus #1
The (Now Famous) Laurie Anderson Supplement

In addition to everything I created for you, you can learn from what one of my most successful students has done. My client/student and friend Laurie Anderson and I have worked together to help her build her business literally from scratch to just over $5 Million a month in closings in just 57 days!

Laurie's market is certainly NOT First Time Home Buyers. In her market area, "starter homes" begin at half-a-million. So we worked together to develop a simple system to attract move-up buyers.
Together, we took many of the marketing pieces you find in my Silver and GOLD Editions and "tweaked" them for Laurie's specific market.

How effective is it? Well, Laurie closes an average of 10 to 11 loans per month.

Now while that may not sound like a whole lot of loans, you need to keep in mind her average loan size is $683,400. We'll show you everything she is doing to close $6 to $7 Million a month.

PLATINUM Edition Money Making Bonus #2
"LIVE" Samples of Our Marketing Material

How often have you invested in a marketing system, seen the documents in the manual, but wished you had actual copies of the post cards, business cards, lumpy mail pieces, etc that were described in the manual. Well I fully understand. That's why with the Platinum Edition of my System you will receive our "Live Marketing Sample Pack," with over 30 actual samples of our post cards, fliers, envelopes, business cards, etc. This component is so highly regarded that we've had scores of people ask if they could buy it by itself. We will not sell this package separately, but will give it to you as a part of our Platinum Edition.

PLATINUM Edition Money Making Bonus #3
50% OFF Success Coaching Membership

Whenever I speak to mortgage groups around the country, at the end of my talk, I always, always, find myself surrounded my a dozen or more earnest, sincere mortgage professionals who truly want to succeed. Many of them will confess that they've invested in mortgage marketing systems before but still are not getting the results they want. Another level of frustration is that they have no one they can turn to for help. Not family, not friends and many times, not even their management.

Many loan originators can't turn to their production manager or company owner for help because, in many cases quite frankly, the manager and/or owner don't know a whole lot more about getting business in the door than the L.O.

Company owners can't go to their peers and ask for help, because what "friendly competitor" is really interested in helping another friendly competitor. When it comes to competition for mortgage business, there are no friends, not in a competitive market.

I also hear from my own members, many of them have called, emailed or faxed me almost begging me to start a coaching and mentoring program. A program organized specifically to help them get a better handle on their business and make more money.

Success Coaching - This program is specifically for mortgage professionals who are just starting out or are not producing the kind of financial results they want and need. Success Coaching consists of:

• Regular member subscription to my monthly newsletter - Marketing Magic
• A Special Success Bonus Supplement to your monthly Marketing Magic Subscription
• Twelve Coaching Teleconferences, one per month with audio recordings of each
• Four Bonus Tele-coaching Calls - these could be interviews with industry leaders, etc
• Special Dedicated Call-in Day and times every month where you can call-in and speak directly to me to get your questions answered
• Unlimited FAX Support - anytime, as often as you like, fax in your questions to our dedicated fax line and receive an answer back by the next business day
• Discount on all Doug Huggins' Huge Profit Systems products and services
• Discount on all future Doug Huggins' Huge Profit Seminar Events

For a full and complete description of my Success Coaching Program, please go to www.doughuggins.com/successcoaching

Success Coaching regular price - $199 / month.

Platinum Members 50% Discount = only $99 /month, and your membership costs are guaranteed never to go up as long as you are a member.

That's a savings of $1,200 per year - minimum even if you don't take full advantage of all of the other services and discounts available to platinum members!

SO - Exactly What All Do I Get With Your Platinum Edition?

YOU RECEIVE EVERYTHING IN THE Deluxe Silver and GOLD Editions -

A TOTAL VALUE OF $4,137 PLUS:

PLATINUM EDITION BONUS VALUE = $1,798

TOTAL VALUE OF THE PLATINUM EDITION = $5,935

Your Investment - ONLY $997.00
THAT'S A 78% DISCOUNT!

Order the Deluxe Silver, GOLD or Platinum Edition of my

HUGE PROFIT - Courting the First Time Home Buyer Market

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QUICK REVIEW:

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[Even the Mortgage Press Likes Our Systems]

"New Marketing Approach Counteracts End To Refi Boom"

Dear Fellow Mortgage Professional:

I can't think of any time when I've written a letter like this. The reason I'm writing is simply to introduce you to somebody who has services of interest and value to you and your staff. I have gotten to know Mr. Doug Huggins and his company, The Home Ownership Center, and I have seen him help a lot of mortgage professionals achieve "marketing freedom" in a surprisingly short time. He has helped many mortgage professionals like yourself work a "money miracle", and he can do the same for you.

Quickly, why you should pay close attention to what he has to say. He's been doing mortgages for 23 years, and has been a licensed Real Estate agent since 1972. He personally averages $40,000.00 in commissions per month, and his company averages about $150,000.00 per month. He's done this consistently, throughout various economies and markets for the last 15 years. His specialty is in helping first time home buyers own a home with no money down. And last year, under the encouragement of many of his colleagues, and even my boss, he has put all his knowledge, experience, templates, and more, into an easy-to-follow and implemental system. Quite simply, he knows everything there is to make big money fast - and easily - in the First Time Home Buyer business, including "secrets" of auto-pilot marketing understood by few. Very few.

Now, let's talk about YOU: Competition is fierce. Interest rates are rising. Everywhere brokers are searching for business - the business that seemed just yesterday to be banging down their doors. Many mortgage companies have already succumbed and were forced to close their doors. More will follow suit in 2005, an estimated 30% of all mortgage brokerage firms will close. So, at this moment business is tougher than ever - and the cadre of giant players are scooping off the cream, everybody else is fighting over what's left, everybody's using the exact same weapons, so when it's all said and done, getting customers is still a painful, costly often puzzling and frustrating process. I'd suggest to you that the time is right and conditions are ripe for a paradigm shift, a radical new approach to attracting and securing clients, and perhaps, for you, entering into a new branch of the mortgage market.

I've been in the mortgage business for 17 years, and have spent the last 6 years providing marketing support and consulting services for those in the industry. Mr. Huggins' two systems he asked me to review, "Courting The First Time Home Buyer" and "The First Time Home Buyer Seminar's Kit" are essential tools for today's successful mortgage professional - both business owners and loan officers. I'm overwhelmed with the results that people are reporting back from using Mr. Huggins' System!

I decided to send this letter out to my clients and all mortgage profession brokers because I truly believe in its philosophies and effects. I give both of Mr. Huggins marketing kits my highest recommendation.

Maria Esposito
Staff Marketing Writer, The Mortgage Report
PS. Call 1-910-484-5216, it's NOT a box of books-n-tapes that will teach you how to change the way you prospect. This is a lead producing system that hands you ready-to-use, qualified, grade-A+ leads.

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WHO THE ________ IS DOUG HUGGINS AND WHY SHOULD I INVEST MY HARD EARNED MONEY IN HIS SYSTEM?

LET ME TELL YOU WHY!

As a 20 year veteran of the mortgage industry I can truly and undeniably say that Doug Huggins has…..NAILED IT!

Finally a system that clearly and methodically takes you step by step through the process of marketing to and securing the business of the FIRST TIME HOMEBUYER.

When I ordered Doug's system I expected the typical. You know. Booklets that looked like they were run off of your old high schools mimeograph machine(think back you'll remember) all misaligned stapled together with pages missing and off course tapes that appeared to have been previously used by some bar band to record their horrid tunes to send to some defunct radio station. WOW! I was knocked back in my chair when the large box arrived. Manuals that rivaled those you would receive from a fortune 500 company attempting to sell you a stake in their company. Tapes and cds that looked as if a major recording studio had the countries hottest star to promote. And the sample marketing pieces, what a huge bonus! Instead of Doug telling you how to do it he actually shows you how to do it.

The presentation (or as some might say the sizzle) sure looked good but, it all comes down to content.
Bravo Doug! Simple, concise, step by step, captivating and extremely enjoyable to work through. I am eager to start up our "new and improved" First Time Homebuyer program with the start of the new year. Doug, you have made my job much easier by laying the ground work with such a well thought out systematic approach.

Thank you,

Neal M. Jacobson
President
Mortgage Loan Direct

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Still Not Sure If My Mortgage Marketing System
is Right for YOU?